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Think Different.

2005
07.14

I found a cool site that had some of the old Apple ads, and I found a few that made me laugh. For example, before the big announcement at WWDC 2005, Apple really didn’t think much of Intel chips:


Of course, it was even more interesting to see how they cultivated the “us against the world” mentality that permeates the Mac world with the “Think Different” campaign.


…and finally, there’s this incredibly goofy one that is frighteningly close to my own heart, ’cause I love to make up goofy haikus!


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