GEICO Cavemen
03.10
There was an article a few days ago on CNN.com that said:
ABC said Friday it had ordered a pilot for a comedy, tentatively titled “Cavemen,” that features the characters used in a series of ads by the insurance company.
In the ads, cavemen appear insulted by a Geico pitchman’s claim that the company’s Web site is so easy to use that “even a caveman can do it.”
The potential series, one of 14 pilots that will be produced by Touchstone Television this spring, features the cavemen as they “struggle with prejudice on a daily basis as they strive to live the lives of normal thirty-somethings in 2007 Atlanta.”
…and I thought to myself, “You know what? I’d actually watch that”.
One could argue that the cavemen were already beginning to appear on the TV show “Heroes“…

In any event, let’s take a look at the existing set of “caveman” commercials — every single one of them taps in to that same part of all of us that enjoys watching socially awkward moments unfold. “The Office” uses that sort of humor in a way that’s pure genius.
Anyways, here’s all of the ads:
And if you’re offended by all this anti-caveman advertising, well… go visit Up With Cavemen!